Working for you in Real Estate!

Analysis ~ Guidance ~ Execution

My Values and Pledge.

There is no question that my own personal and professional values must align with all that is necessary to offer you the highest level of ethical service possible.
Thus, at the end of the day my fiduciary duty to you includes confidentiality, a strong moral compass, and keeping you, your needs and interests top of mind in the services I provide. I pledge to offer no less.

My Inspiration.

"As the daughter of immigrants, my story resembles the story of countless groups of new immigrants and first-generation Americans born to these groups of awe-inspired, hardworking dreamers. I grew up within a very proud culture of Ukrainians striving for the promise of America. This has been my driving beacon, for as far back as my memories take me. I relate especially well to groups of people whose command of the English language has not yet surpassed their native tongue. I am honored with the opportunity to work hand-in-hand with all."

You matter!

Luxury for many is defined by a roof over their heads, within a safe and warm environment, with plenty to eat and clean water to drink. This is beyond luxury for many, and I recognizes my role in assisting my clients to realize their own personal luxury.

Testimonials

Irene has been my best experience with a real estate agent by far, and I've worked with several over the years. Never once did Irene try to push us in a direction we didn't want to go. Just the opposite. She was fully committed to finding us the perfect home for both our needs and budget. That's saying something because Irene stuck with us for over over 2 years as we shopped the real estate market on and off. In all that time we never once felt like an inconvenience. More importantly we never once felt like she was being anything but 100% honest with us. That's speaks volumes. She is very knowledgeable of Cleveland's west side suburban market and particularly of the Strongsville market which we were focused on. She's also very experienced which was easy to see as she time and time again kept everything moving forward in spite of personalities and a few hick-ups. She sold our house in one day for our asking price and also found us our dream home. Personable, friendly, professional...I have zero complaints. I highly recommend Irene.

Irene's expertise and foresight in the real estate industry has helped alleviate much stress with the selling process. She is very professional and personable, which made working with her extremely enjoyable. Irene's attention to detail and her ability to anticipate the needs of buyers has been exceptionally helpful from a seller's standpoint. I highly recommend Irene to anyone who is planning on selling their home (or buying).

A Buyer's Testimonial

A Seller's Testimonial

In-Depth Review & Consultation for Sellers

Getting to the heart of your unique home

Every property is unique and it's my job to understand and communicate the lifestyle connected to your home and match it to the right buyer. I spend the time to get to know your goals, your home, and your community in detail.
Project Management

Selling your home can be an overwhelmingly complex process. My team and I are here to make it easy, seamless and stress-free. Count on us to carefully manage every detail, explain each step and ensure you are constantly up to date so you can keep running your life without worry.

In-Depth Consultation and Guidance for Buyers

If you are seeking buyer representation, I can help.

Buyers Representation is now an exclusive contractual agreement between the buyer and their agent to help the buyers through the process of purchasing real estate. If you require these services also, please allow me the opportunity to share all of my unique services I offer to buyers to ensure you the very best representation.

My services here are no less in depth, than for my sellers, including, but not limited to an in-depth CMA for the properties you look to purchase.

I look forward to reviewing my buyer services with you, in person.

Comparative Market Analysis ~ CMA

The purpose of the CMA is to help determine the current market value as affected by active and sold listings (typically within a 2-mile radius of the subject and with similar characteristics), supply, demand, local economic conditions, mortgage rates, forecasts, etc. This differs from a bank appraisal for the purpose of a loan (which is primarily based on the most recent comparable sales in the immediate area allowing the lender, based on regulations to confidently award a mortgage loan to the borrower) and a tax appraisal (based on the historical values of the property factoring in most recent sales price as well as overall county value appreciation vs depreciation of local market). The county formula is a bit tricky.

I pull in data from multiple sources, including but not limited to: the MLS (for detailed descriptions, photos, market time, sales history, updates, upgrades and more), county records for property tax information, ownership, fees and liens, local lending and economic forecasts, and happenings nationally and internationally.

For a seller, getting the list price right the first time is key to getting the highest/best sales price. Based on all of the above, the correct list price will also help determine what additional terms will be most important to include in the contract in order to successfully close the transaction.

For a buyer, the CMA will give confidence in the price and terms they offer.

The CMA will include all comparative data for a property. I will also provide:

My forward looking forecast for the calendar year.
Suggestions for the property to help you achieve highest and best price (SELLER).
A suggested list price range. The actual list price will be determined closer to the date of your MLS ACTIVE date.
A suggested offer price, to help the buyer craft a competitive offer.
Respect for your pricing opinion! This is critical for a successful outcome.
Slideshow image
Slideshow image

HDR Photography

Your home is a high-value asset and a cherished place of belonging. We believe the marketing of your home should convey its true worth.

Taking beautifully framed photgraphy is the foundation of property marketing and essential for visually communicating the story of your home. We are committed to the top-of-the line professional photography, using HDR cameras that ensure perfect lighting and detail.

Custom Floor Plans

Your home will receive a custom floor plan mapped by a professional. Floor plans will be included in marketing materials and made readily available to prospective buyers.

Full Motion Video

Think of this as a personalized invitation to each potential buyer to view your property and its setting as theirs. A place they will want to create their own memories in a lifestyle they dream. My job is to create that dream with the images I choose and descriptions I write.

Creative Presentations


A viewer's natural response to compelling video is to slip inside the experience. Potential buyers will imagine themselves hosting a dinner party or luxuriating in the sanctuary of the master bedroom. With this emotional connection, your home skips to the short list.

Online Marketing

As the online world increasingly becomes the primary source for property searches, it is more important than ever that a marketing strategy of diverse visibility and captivating content is used. My job is to filter through the complexity and to design a customized marketing program gets your home in front of the right demographic of buyers.
Unlike what other Realtors might tell you, posting on MLS is not enough. It's critical that your home is posted everywhere to get maximum visibility - on all listing portals, social media channels, websites and blogs. But visibility is only half the solution. Making your home stand out requires me to appeal to the dreams and desires of perspective buyers.
Feel free to reach out and set up an appointment with me. A face-to-face chat at my office (buyers); OR in your home (sellers) is the most advantageous way to discuss matters, as it allows us to meet in a familiar setting and lets me fully immerse myself in the product -- your home.
I will make it a priority to understand your goals, needs and wants. This will allow me to put together an effective comparative market analysis (CMA) and help you sell your property at its highest and best price; OR if buying, to ensure the price you offer and the terms we present are in your best interests and competitive.
Taking the next step to a professional working relationship requires my commitment to you and a contractual agreement between us. Allow me to work for you and together we can make my detailed approach to buying or selling a big success.

Let's meet.

Review details.

Commitment.

My Services, in Review:

  • Schedule a meet and greet
  • Deep dive into your needs and your real estate goals
  • Sign a representation agreement
  • Complete CMA on subject property
  • Provide Staging Guidance (seller)
  • Arrange Pro Photography with detailed floor plans (seller)
  • On line promotional blast, & more... (seller)
  • Deep search for properties (buyer)
  • Project Manage every detail

My Mission for All ~ Defining Luxury at Every Price Point!

It is my profound pleasure to share my real estate services with you. But first, allow me to share my guiding light to what I do and what I sincerely believe.

My husband asked, what does "Defining Luxury at Every Price Point" actually mean. I define luxury as a state of being, with focus on pleasing to the mind, body and spirit. Luxury should not be perceived as only for the well-to-do, but as an aspiration for all people, within the context of their own lives and well-being. I have represented countless buyers and sellers and have never worked with anyone who did not want the very best for themselves and their families. Some come with the ability to purchase at a level of high quality, comfort and grandeur at the start, and others come with a vision for what they strive. Size does not matter, quaint and comfy to grand and expansive, personal luxury is sought by most.


"Personal luxury is sought by most. Let me help you find it."

Get in touch
https://ireneiammarino.howardhanna.com/